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Make a Great First Impression!

May 4, 2012 Carol Ensminger Leave a Comment

This is so true: You only get one chance to make a favorable first impression. From logos to business cards; from print ads to company websites – your customers really do take notice of the effort that you put into the presentation of your brand and your marketing materials. Graphic design can be the last—and often overlooked—piece in the visual solution puzzle of your brand. Do not fall into the common traps of assuming that professional graphic design is unnecessary or that anyone can do … [Read more...]

Flying Bike Beverage Coasters

April 12, 2012 Carol Ensminger 2 Comments

Recently I had the privilege and honor of doing some design work for Flying Bike Cooperative Brewery located in Seattle, Washington. I worked with Ryan Vanderpol, who is the Vice President (and also my son!) of this cooperative brewery. While working on the project I had many ask, what is a cooperative brewery anyway? Besides being a place for the community to gather and enjoy great beer, it allows homebrewers to take their recipes and brew on a commercial scale. Check out their … [Read more...]

Studio Z Marketing

August 15, 2011 Carol Ensminger Leave a Comment

Business Cards with an Edge! Studio Z Marketing is a local marketing company who has been in the Phoenix marketplace since 2003. They recently approached me with a new project – to revitalize their brand identity. Take a look at the new logo we developed. We pumped up the colors and tweaked up the graphics for a more vibrant and contemporary look, which better reflects their brand. The client is pleased with the newly infused vitality that’s been added to the uniqueness of the brand. Watch … [Read more...]

Trifold Brochure Design

August 1, 2011 Carol Ensminger Leave a Comment

La Paloma Blanca Floral - Scottsdale’s Finest Florist since 1997 This trifold showcases the beauty of the logo and their love for flowers. This florist shop is one of my favorite places to go. They have beautiful flowers and really unique gifts. Their logo was based on the meaning of the name. La Paloma Blanca ... the white dove. Read more here. With a spark of color, a touch of texture and a passion to create innovative and modern floral designs, their design team will transform your … [Read more...]

One Sheet Marketing Tool

May 15, 2011 Carol Ensminger Leave a Comment

One Sheet - Design Layout A "One Sheet" is a single page layout which is designed to provide a summary of information about a product, service, seminar, etc. It's also known as a "Pitch Sheet" as it is used for sales or advertising. It should be written with your target audience in mind and stay true to your brand. think of it as your customers first impression of you. It must be able to tell the most important aspects of your story and highlight them in a concise and … [Read more...]

Eight Reasons Why Direct Mail Is So Powerful

April 15, 2011 Carol Ensminger Leave a Comment

Direct mail is perhaps, one of the most powerful marketing mediums in use today. Few other marketing tools can deliver your message with exact precision at such a low cost. The amount of mail in your mailbox everyday attests to the effectiveness of this medium (If it didn't work, your mailbox would be empty!). Here are eight reasons why I believe direct mail is still king of the marketing mediums: Reason # 1: It works when you're not Like the old saying goes, "In rain, sleet, or … [Read more...]

Trifold Brochure Design

December 27, 2010 Carol Ensminger Leave a Comment

Big Bull Fertilizer - Trifold Graphic design is more than simply making your promotional materials look good. It is about effectively engaging and communicating with your audience in a meaningful way – and good design translates into powerful messaging. … [Read more...]

Marketing Material Design

December 26, 2010 Carol Ensminger Leave a Comment

Early Warning - Various Brochures This project includes the creation of numerous of professional marketing pieces designed consistent with the brand, and targeted for the engagement of the audience. Products shown here include: brochures, sales sheets and a newsletter template. Presentation matters. Marketing matters. Creative Matter – Your one-source solution for all your print and online needs: Branding, Marketing, Web Design and Development, Print Design, Photography, Copywriting, … [Read more...]

Trifold Brochure Design

December 26, 2010 Carol Ensminger Leave a Comment

An Elegant Smile - Trifold Graphic design is more than simply making your promotional materials and website look good. It is about effectively communicating with your audience in a unique, refreshing and meaningful way. Good design translates into powerful messages. It delivers meaning and depth to help your product or service succeed. We develop creative design solutions in a variety of mediums, including brand identity systems, marketing materials, publications, packaging, web design and so … [Read more...]

Trifold Brochure Design

December 26, 2010 Carol Ensminger Leave a Comment

Arizona Diabetes - Trifold Design Graphic design is more than simply making your promotional materials and website look good. It is about effectively communicating with your audience in a unique, refreshing and meaningful way. Good design translates into powerful messages. It delivers meaning and depth to help your product or service succeed. We develop creative design solutions in a variety of mediums, including brand identity systems, marketing materials, publications, packaging, web design … [Read more...]